May 10, 2023

Voyant Beauty Acquires Jade Road Design And Sourcing

Combination adds a unique set of critical outsourced packaging solutions to Voyant

Chicago, Ill. – Voyant Beauty (“Voyant”), a portfolio company of Wind Point Partners (“Wind Point”), and a full-service partner to the personal care and beauty industry, is pleased to announce it has acquired Jade Road Design and Sourcing (“Jade Road” or the “Company”), a rapidly growing supply chain solutions provider for the fragrance packaging industry. The transaction marks the fourth acquisition for Voyant under Wind Point’s ownership. 

Since its founding in 2011, Jade Road has grown into a leading turnkey solutions provider with end-to-end capabilities across the complex fragrance supply chain. Jade Road’s design, engineering and procurement services deliver surety of proper assembly, reduced lead times and significant cost savings for leading brands. The acquisition of Jade Road broadens Voyant’s offering in fragrance and adds complementary sourcing, design, and packaging engineering capabilities. The combination establishes a unique, vertically integrated solution for the fragrance industry. 

Richard McEvoy, CEO of Voyant, commented, “Jade Road has developed high-value-add capabilities across multiple fragrance packaging formats. The Company’s outsourced service model is becoming increasingly critical as leading fragrance brands continue to value partners that act as a true extension of their supply chain. We are very excited about the partnership and look forward to Jade Road’s continued success under Voyant ownership.”

Bill Babuschak, President of Jade Road, commented, “We’re thrilled to be partnering with Voyant. Our combined offering creates a truly full-service solution across the fragrance supply chain, and we believe the scale of the Voyant network will be a meaningful growth enabler for Jade Road."

David Stott, Managing Director at Wind Point, commented, “Adding complementary supply chain capabilities through M&A has been a key pillar of the Voyant value creation plan. The acquisition of Jade Road is closely aligned with this strategy, and we look forward to supporting the growth of the combined businesses."

Kirkland and Ellis provided legal counsel to Voyant and KPMG provided transaction advisory services.